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National Marine Manufacturers Association

Trade association for marine manufacturers. Provides member list and services, boat show events and seminars, publications, meetings, forums, and related links.
www.nmma.org/

SEO, the HTML Source Code and Competition


By Ricci Mathew

You have a business, and ever since you started the SEO campaign, business has been good and most of your business enquiries have been coming via your website. You are getting professional SEO support and an ongoing SEO program takes care of all your SEO work.They have optimized your website and now it attracts a fairly good quantity of relevant incoming traffic which has been resulting in good business enquiries and sales. Now, suppose you have other competitors for your business in your region and would like to know if your competitors also have an SEO campaign going on with their website. As you are ignorant on this issue it has been making you anxious. They have always been your stiff competitors so you can't just call them up and ask about it! So what do you do?

Ok, if you want to find out about your competitors are also optimizing their website it is a very simple process to find it out. It is not necessary for you to send some one out to spy on your competitors to get this information because it will only take you a few minutes to find out and confirm this information online. All you need to do is just go to your competitor's website and check on its HTML source Code!

This is how one should go about it. Go to the concerned web site's homepage on the browser and click on "view" and choose "source" and the HTML source code page opens up. If you are using Internet Explorer 2.x, right-click on the web page, and then click View Source. To view the HTML source code for a web page that contains frames, right- click the web page in a frame, and then choose "view source". Looking at this page you will be able to get the required information.

On this HTML source code page, just see if there are main keywords in the header tags KEYWORDS , the title tags KEYWORDS , and in the image alt tags KEYWORDS . These are always located near the top of the source code. Also if the content on the webpage has been optimized for the search engines, you will find that the text on the web page contains a minimal repeated use of the keyword. These clues are more than enough to confirm the fact that your competitor is also smart enough to have gone for website optimization. (Now you have another new area of competition and must outsmart him)

The author of this article is Ricci Mathew of Outsource Strategies International (OSI), a US based company that offers services in Search Engine Optimization, SEM, PPC advertising for clients across the US.

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Alexa Traffic Rank - Improve Your Low Ranking


by Tim Predaina

Informing Alexa Of All Website Visitors

I wanted Alexa to know about "ALL" visitors my traffic exchange website was receiving, not just traffic from their toolbar users. I wanted them to know not because I support them, but because so many other users did. Users that were apparently unaware of the traffic-ranking prejudice. I accomplished this by installing the Alexa traffic rank banner on all of the pages within my website.


Free Advertising

The Alexa traffic rank banner is a free advertisment for them. Adding their banner to your site is a small price to pay for the increase in traffic rank. They offer several types of banners in different sizes, so it should be easy to one that fits your pages.

Since installing the code on January 15, 2007, the traffic rank for checks4free.com had improved by over 4.5 million within 15 days. That does not mean there was that much traffic. It means that the website had moved up the list from the number 6 million spot to approximately the 1 million spot.

You can view the Alexa traffic rank for the Checks4Free Traffic Exchange using this URL: http://www.alexa.com/data/details/traffic_details?url=checks4free.com.

Conclusion

If your website has a low Alexa traffic rank, I hope the suggestion in this article will help you to improve your ranking as well. The help file on the Alexa website talks about the biased ranking. However, to the millions of users that base an opinion about a website using the Alexa traffic rank, numbers speak louder than words. Your only other option is to hope that more Alexa toolbar users visit your website.

Tim Predaina is with Checks 4 Free, a free manual traffic exchange - http://www.checks4free.com - that delivers real visitors to your websites. Visit: http://copywriting.predaina.com for information about writing articles for content to build traffic.

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How To Achieve Pagerank 5 For Your Website For Free


by Jazz Lai

There are many small business owners doing ecommerce online who are struggling, trying to increase their top page rank ratings. This is very time consuming and expensive. A lot of ecommerce businesses do not have a budget to allow them to take advantage of link buying, or other endeavors to increase the page rank ratings they need to make the money the big guns do.

How do you build a website for PR0 to PR2?

Here are some helpful hints that will work for you to get a top page rank on Google.

Get a private domain name. This is essential in this business. Be online for a few months. Make sure you change your content regularly, at least once a week. Have at least fifty inbound links that work.

This next step is tricky but not difficult. Have between 50 to 100 plus articles on your site. Submit your website to all of the necessary directories. Begin to link your website in the forums. Become a member of Google's PayPerClick Program. Google will welcome you with open arms. You invest twenty dollars to join Google's PPC program once. Done correctly, you will get back this small investment within a few short months.

It is a wonderful idea to make friends with Google. It is the number one search engine right now. Google's index spiders search the internet, finding sites to rank them against relevance. This takes some time for the spiders to do their job, sometimes up to several months, so have patience because it will take a few months for your site to get indexed.

A page rank of 5 can be reached by generating at least 10,000 links. This sounds daunting but it is not impossible. When you have 200 pages of content with each page having thirty or more links to other pages, those inside links will generate 6,000. Google's spiders will count the links inside the site because the size of your website is just as important as the links inside of it. This is especially valid when all of your website's content is alike.

This method will work for you, but you will have to be patient and allow some time to pass. Give it a few months, then begin checking at Google to see where your page rank is. From here, you will have a good idea in a few weeks if it is moving up, or down in page rank. If it is moving down, then you need to tweak your site, or adjust the keywords and keyword phrases.

Jaz Lai is an internet network marketing prospecting expert expert. Download your free white paper and audio on how to use the internet to Double or Triple your organization within the next 30 days. Available for the next 24 hours only, click below for instant access:

http://www.HowToNetworkMarketing.com

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Business Portal News

SES San Jose video interview
Another day, another video interview. This one was with Greg Jarboe at SES San Jose. You can watch it on the Search Engine Strategies channel on YouTube, or I’ll embed it below: Some of the things we discussed: - a quick story about interviewing at Google in 1999 - the opportunities of cell phones and mobile platforms (3 [...]

PubCon video interview
I spoke at a few conferences in the second half of 2008, and a video interview from PubCon recently came out. The always-charming Mike McDonald and I did a 10 minute video interview at PubCon a couple weeks ago. A few of the topics that this interview covers: - how personalized search affects SEO and how ranking [...]

Browser Market Share?
I hadn’t looked at my browser marketshare in a while, so I fired up Google Analytics: Rough browser numbers are Firefox 57.58% IE 26.07% Safari 6.48% Chrome 5.11% Opera 2.35% Mozilla 1.44% SeaMonkey 0.48% Mozilla Compatible 0.18% Konqueror 0.13% Camino 0.04% OneStat says that they see 0.54% share for Google Chrome. Net Applications provides an hour-by-hour graph, which is nice, but they hardwired it to look for the string “Chrome 0.2″ when Chrome is on version 0.3 [...]

Trying (and failing) to get Ubuntu to work
I really want to run Ubuntu, but it shouldn’t be this hard. Plugging in an SD card reader that I picked up from Best Buy shouldn’t cause a hard freeze of my system (on both Gutsy Gibbon and Intrepid Ibex): The card reader works fine in Windows. At this point, I’m honestly thinking about crashing the [...]

Where did udevmonitor go?
In case you’re looking for the “udevmonitor” program on the Intrepid Ibex version of Ubuntu, it’s changed; use “udevadm monitor” now: $ udevadm help Usage: udevadm COMMAND [OPTIONS] info query sysfs or the udev database trigger request events from the kernel [...]

Yahoo Search Engine News

GM pledges faster cost-cuts in return for bailout (Reuters)

Richard Wagoner (R), chairman and CEO of General Motors, and an aide arrive to testify before the Senate Banking Committee hearing on the financial assistance package for the big Detroit automakers on Capitol Hill, December 4, 2008. (Larry Downing/Reuters)Reuters - General Motors Corp pledged to Congress on Thursday that it would accelerate labor and other cost cuts and try to reduce its mountainous debt in return for a government bailout.



Wall Street flat after poor factory order data (Reuters)

Traders work on the main trading floor of the New York Stock Exchange early in the trading session, December 4, 2008. (Mike Segar/Reuters)Reuters - Stocks were little changed on Thursday as investors bet dismal November sales from retailers signaled the low point for U.S. stores, offsetting a report showing factory orders plunged for a third straight month in October.



AT&T to cut 12,000 jobs and slash spending (Reuters)

The AT and T logo in an undated photo. AT and T said on Thursday it would eliminate 12,000 jobs, about 4 percent of its workforce, as it joins a raft of corporations trying to slash costs in the face of the economic downturn. (Handout/Reuters)Reuters - Top U.S. phone company AT&T Inc. said it would eliminate 12,000 jobs, or about 4 percent of its workforce, a fresh wave of cuts to cope with an economic downturn that has exacerbated a decline in traditional phone sales.



Number of workers on jobless rolls at 26-year peak (Reuters)

A man walks past a store advertising a sale, on 'Black Friday' in Fairfax, Virginia, November 28, 2008. (Larry Downing/Reuters)Reuters - The number of workers on jobless benefits rolls hit a 26-year high last month, although initial claims dipped last week, data showed on Thursday, underscoring the rapid deterioration in the labor market.



Merck outlook misses view as dollar strengthens (Reuters)

The premises of drugs and chemicals group Merck are seen in central German city of Darmstadt in this March 13, 2006 file photo. (Alex Grimm/Reuters)Reuters - Merck & Co forecast 2009 earnings and revenue below Wall Street forecasts on Thursday, citing a harsh impact from the stronger dollar and continuing sluggish sales of several big medicines.



NY Times Business

Back on Capitol Hill, Auto Executives Still Find Skeptics
The chief executives of the Detroit automakers appeared before a Senate panel on Thursday with a new strategy for winning a funding package from Washington.


With Saturn, G.M. Failed a Makeover
With sales of Saturn vehicles falling, G.M. said it was “exploring alternatives” for the brand that was once considered a symbol of its future.


Black Friday Fails to Stem Sales Drop
Most of the nation’s stores kicked-off the critical holiday shopping season with double-digit sales declines, portending more price-cuts in December.


AT&T Plans to Cut 12,000 Jobs
The company cited streamlining and a changing business mix for laying off about 4 percent of its work force.


Stocks Fall in Early Trading; Oil Prices Drop
Investors receive another round of bad economic news, including layoffs at AT&T, as oil nears a four-year low.


Google News

Chaparral Wins Boating Magazine 'Boat of the Year' Award - MarketWatch

Chaparral Wins Boating Magazine 'Boat of the Year' Award
MarketWatch - 19 hours ago
today reported that its wholly owned subsidiary, Chaparral Boats, Inc., has won the prestigious Boating Magazine's "2008 Boat of the Year" Award for the ...

Boating fatality could lead to first legal challenge of state's ... - TheDay

Boating fatality could lead to first legal challenge of state's ...
TheDay, CT - 5 hours ago
By Karen Florin The case of a Madison man charged in connection with a boating fatality on the Connecticut River last year could lead to the first test in ...
Boater seeking to suppress evidence in fatality case TheDay
all 2 news articles

FWC Will Propose New Boating Anchoring and Mooring Legislation - Chipley Florida Online Newspaper - Foster Folly News

FWC Will Propose New Boating Anchoring and Mooring Legislation
Chipley Florida Online Newspaper - Foster Folly News, fl - 6 hours ago
To learn more about what the future of boating may be in Florida, visit MyFWC.com/Wildlife2060. The Florida Fish and Wildlife Conservation Commission (FWC) ...
Give a Specialty Tag as Holiday Gift and Help Florida's Wildlife Wakulla.com
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In the Wake: Discover Boating - Sebastian Sun

In the Wake: Discover Boating
Sebastian Sun, FL - 11 hours ago
STUART — Ready or not the holidays are here and for area boaters it also means Christmas Boat Parades. The long-standing tradition of decorating one's ...

New Social Networking Site to Bring Central Florida Boaters Together - PR Web (press release)

New Social Networking Site to Bring Central Florida Boaters Together
PR Web (press release), WA - 8 hours ago
BoatBrevard.com announces its official launch and plans to be the best online boater resource and connection site for Central Florida boaters. ...
Body discovered in Manatee Cove Orlando Sentinel
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